News + Trends

Floral trend: 3D flowers are currently taking over the fashion (world)

Stephanie Vinzens
9.10.2023
Translation: machine translated

From fabric rosettes and plastic sculptures to fresh flowers - clothes are literally blossoming at the moment. Why the hype has turned into a trend that will continue to blossom for a while yet.

Floral prints have long been an integral part of fashion. Now flowers are increasingly appearing in three-dimensional versions. The trend has been apparent since last year's shows for the current year's collections. Classic fabric rosette appliqués could be seen at Dries van Noten and Carolina Herrera, for example, even in combination with traditional floral prints. At Elie Saab, lavish artificial flower necklaces adorned the necks of the models, at Armani Privé, rhinestone-studded orchids sparkled and Loewe's show was all about the anthurium.

Blooms as far as the eye can see in Carolina Herrera's spring collection 23.
Blooms as far as the eye can see in Carolina Herrera's spring collection 23.
Source: Spotlight
Realistic oversized anthurium sculptures replace the top in Loewe's spring 23 collection.
Realistic oversized anthurium sculptures replace the top in Loewe's spring 23 collection.
Source: Spotlight

The floral trend is also omnipresent on social media. On Tiktok, you can find numerous tutorials for DIY fabric rosettes or floral sandals and on Instagram, it feels like every second influencer has tied a floral choker around their neck.

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When a trend is so prominent, everyone usually gets sick of it in no time at all. So will the floral spectacle soon be passé again?

Creative designs keep the trend going

The fashion weeks that have just taken place for spring 24 have shown that three-dimensional flowers will keep us busy for a while yet - without boring us. The trend continues to develop and creative flower interpretations continue to provide variety. Marni, for example, staged prints of individual flowers to create a kind of paper collage in the shape of a dress. Balmain created flowers from materials such as patent leather, latex and recycled plastic bottles and turned them into elaborate pieces, such as a bright red, shiny maxi coat. Simone Rocha even incorporated fresh roses into her tulle designs - in both her womenswear and menswear looks. Prada and Aknvas also made it clear that floral appliqués are also a topic in menswear.

This dress from Marni's spring 24 collection consists of a kind of paper collage that has been enhanced with 3D flowers
This dress from Marni's spring 24 collection consists of a kind of paper collage that has been enhanced with 3D flowers
Source: Spotlight
This sculptural rose coat from Balmain's spring 24 collection might as well be a work of art.
This sculptural rose coat from Balmain's spring 24 collection might as well be a work of art.
Source: Spotlight

On the catwalks, floral designs create theatrical moments, but they can also be incorporated more discreetly into everyday life. Blouses and tops with rosette appliqués at the neck or on the straps, for example, provide everyday glamour. A floral choker can also transform a simple outfit into an evening look. Combine it with a simple bandeau top, an unbuttoned blouse or a blazer. The trend can be incorporated even more subtly with metal jewellery. Necklaces with flower pendants or flower-shaped earrings - from small to large - add a sophisticated finishing touch to your look without taking centre stage.

Influencer Millie Holmes combines a white fabric flower with a white blouse - a perfect match.
Influencer Millie Holmes combines a white fabric flower with a white blouse - a perfect match.
Source: Instagram @immillieholmes
Influencer Katarina Krebs made this floral top herself.
Influencer Katarina Krebs made this floral top herself.
Source: Instagram @katarinakrebs
Cover image: Balmain via Spotlight

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Has endless love for shoulder pads, Stratocasters and sashimi, but a limited tolerance for bad impressions of her Eastern Swiss dialect.


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