Play Bigger

English, Dave Peterson, Al Ramadan, Christopher Lochhead, Kevin Maney, 2016
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Product details

"Play Bigger" is a non-fiction book that focuses on creating new categories and achieving dominance in markets. Written by Christopher Lochhead, Dave Peterson, and Kevin Maney, the book provides insights into the strategies of innovators and rebels who have managed to stand out in their industries. The authors analyze how companies can gain competitive advantages and secure long-term success by developing unique categories. The book is aimed at executives, entrepreneurs, and anyone looking to gain a deeper understanding of market strategies and innovation processes. With a combination of theoretical concepts and practical examples, readers are encouraged to think beyond traditional mindsets and explore new paths to market leadership.

Key specifications

Language
English
topic
Economy & Law
Subtopic
Business Administration
Author
Al Ramadan, Christopher Lochhead, Dave Peterson, Kevin Maney
Number of pages
272
Year
2016
Item number
46128231

General information

Publisher
Hachette
Category
Non-fiction
Release date
14.6.2016

Book properties

topic
Economy & Law
Subtopic
Business Administration
Language
English
Author
Al Ramadan, Christopher Lochhead, Dave Peterson, Kevin Maney
Year
2016
Number of pages
272

Voluntary climate contribution

CO₂-Emission
Climate contribution

Product dimensions

Height
234 mm
Width
157 mm
Weight
334 g

30-day right of return if unopenedReturn policy
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Warranty score

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  • Hachette
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  • 1.Ansata
    0 %
  • 1.Beck C.H.
    0 %
  • 1.Bergli Books
    0 %
  • 1.Droemer Knaur
    0 %

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  • Hachette
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Return rate

How often is a product of this brand in the «Non-fiction» category returned?

Source: Digitec Galaxus
  • 49.Thames & Hudson
    1.7 %
  • 49.Weber
    1.7 %
  • 53.Hachette
    1.8 %
  • 53.J'Ai Lu
    1.8 %
  • 53.Profile Books
    1.8 %
Source: Digitec Galaxus